Specialisms



Deliver truly strategic segmentations. Our proprietary software and proven processes yield segments that create business value for years to come. We’ve delivered over 1000, and still counting…

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Optimise your marketing launch across product/service features, bundles, ranges, price and promotions, and claims, using our full suite of advanced analytical techniques.

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Identify brand positioning and user experience opportunities to drive preference and recommendation. We track and diagnose progress towards goals, and ensure your brand assets are moving you in the right direction.

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Blend multiple data sources and apply the latest advances in machine learning algorithms to anticipate how an individual or market will behave next.

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