Wed 24th Feb – 10-11am (uk)
Roundtable
While segmentation of large consumer groups is a key strategic driver for B2C organisations, it is something that is often overlooked for B2B.
Wed 10th March – 10-11am (uk)
Roundtable
Join 10 Marketing leaders as we discuss how Covid changed plans, how and when the best time to re-engage is, and how their audience’s buying patterns may have changed.
Wed 14th April – 10-11am (uk)
Roundtable
While segmentation of large consumer groups is a key strategic driver for B2C organisations, it is something that is often overlooked for B2B.
Wed 17th March – 10-11am (uk)
Webinar
In our 1 hour webinar, the experts at Bonamy Finch will discuss how to turn data into insight and insight into action. As we establish what the best practice is for segmentation projects.
Wed 5th May – 10-11am (uk)
Webinar
Bonamy Finch are THE experts when it comes to segmentation, with over 1500 projects for major international brands to back this up. In this webinar, we celebrate this landmark achievement by covering key lessons we’ve learnt from these projects.
Wed 12th May – 10-11am (uk)
Roundtable
So how can you take your current CRM data and combine it with survey data and third-party marketing data to create a single view of the consumer?
Wed 9th June – 10-11am (uk)
Webinar
Segmentation needs to have a value beyond blue-sky planning. It’s about more than list-making. So how can you ensure your segmentation project is effectively rolled out and impactful?
Wed 16th June – 10-11am (uk)
Roundtable
In this roundtable Bonamy Finch look to explore and visualise what it will look like if insight starts to flow through a business, how organisations can wrap the business relevance within cultural relevance and how it can be disseminated peer-to-peer; not from on-high.