Lunch & Learn
Going Hybrid: The New Era of Segmentation
Wed 23rd March 2022London
Join us in person to discover a new approach that fuses market and CRM data to deliver a rich, single view of your customers. One that fuels growth by unifying multiple business functions.
Webinar
Understanding Moments that Matter with Occasion-based Segmentation
On Demand
When it comes to understanding consumer behaviour, context matters. None more so than within the FMCG sector, where consumers engage with brands or product categories more often.
Webinar
Is Your Segmentation Driving Marketing Effectiveness and ROI?
On Demand
Whilst an effective segmentation is the starting point for creating a one-to-one relationship with your customers, it only gets you so far. We’ll show you how to successfully activate your segmentation to drive greater customer value and growth.
Webinar
Hybrid Segmentation: The New Targeting Approach to Unify your Organisation
On Demand
We share how we’ve used this cutting-edge approach to uncover key business insight that drives customer acquisition and retention for clients.
Webinar
Top Tips for Perfect Segmentation: What we’ve learnt from 1,500 studies
On Demand
A strong, relevant segmentation is the cornerstone of any successful growth strategy. Do it right and you’ll have happy customers, boost profitability and gain a competitive edge.